That being said, I have always admired Jeter. His coolness under fire, his class after defeat, the utter confidence that leads him to being dangerous at the plate whether he’s batting .100 or .400, and the preternatural knowledge that leads him to almost always make the RIGHT play at the right time. (That bunt in the World Series? I still don’t get that.)

But your point is well taken-the man wins. Calmly, resolutely, implacably, he wants to beat you, from the moment he gets up in the morning until he goes to bed at night, he wants to win. That deodorant commercial where he faces the jeering Fenway fans? That says it all.

I wish i could be in the park. I miss the bleachers.

I won’t bust your chops about the Yankees – sitting here with the autographed photo of Ted Williams I got from him in 1951.

But, I will note that I try to enjoy each day’s processes as unique events – an outlook I learned from another sports great, Stirling Moss.

What a great name. Almost like that awesome player who is on the Cardinals squad.

Actually you do make a great point, one has to have the right perspective.

Here is what I often say… in baseball, if you get a hit 3 out of 10 times, you are probably a hall of famer. Saying that another way… if you fail 70% of the time, you are one of the best!

Start-up entrepreneurs should live by those rules as they go out and try to sell their products.